Are you a business owner that's still trying to do EVERYTHING yourself? In the typical small business, the business owner’s MOST important activity is producing revenue, either by directly selling your service or by managing your team that directly sells to your clients. “Managing” the business (reconciling financials, invoicing clients, collecting payments, processing payroll, writing blog posts, marketing, ) are all tasks that could, and probably should, be outsourced. As the business owner, your time is way too valuable to use on low production activities.
Remember, ACTIVITY does not equal PRODUCTIVITY! You only have 24 hours in a day, you must pick your most productive activities and devote the most time to them. Leave the non-Productive tasks to others on your team, or outsource them entirely to best use your finite resources.
Outsourcing is not a new concept, but one that many small business owners are not comfortable with, or not using to its fullest potential. Take some time to determine where you need to spend your time. I am certain you will find you are wasting countless hours per week on “low impact tasks”.
1. Complete a productivity audit on all the tasks you perform in a given week/month.
2. Prioritize these tasks and look for opportunities to outsource those low impact items.
3. Spend more time on higher revenue producing items.
4. Measure the results
For more info and help with these steps, contact me at firstname.lastname@example.org